NUMBER ONE HUNDRED & SEVENTEEN.
October12
I came across the work of Mind Design via this identity work they completed for London based modeling agency TESS, who represent well established names such as Naomi Campbell and Erin O’Connor. Logos with varied incarnations are so on trend right now, but this is one of the better examples I’ve seen - I particularly like the fact that the logos are created using art deco framing elements, which are then carried right across the portfolios of the models. To me, it’s an intelligent and well thought out application of a current trend.
Mind have a really nice body of other projects too, worth checking out.
